New Mexico High School NIL Legislation
New Mexico allows high school student-athletes to earn NIL compensation. Effective since June 1, 2023.
Current Status
Allowed
Governing Body
New Mexico Activities Association (NMAA)
Effective Date
June 1, 2023
Timeline
New Mexico NIL Journey
April 7, 2021
SB 94 Student Athlete Endorsement Act
Governor Lujan Grisham signed - one of first states to protect NIL rights including prospective athletes.
June 1, 2023
NMAA Bylaw Pivot
NMAA Board amended Section VI (Eligibility) - NIL doesn't jeopardize amateur status.
July 1, 2025
SB 268 Revenue Sharing Budget
Millions allocated to UNM/NMSU for NIL landscape - ADs now educate seniors.
January 6, 2026
2026 Referenda Update
NMAA membership concluded voting - stricter "No Marks" enforcement for spring season.
Allowed
Key Provisions
What New Mexico allows
"Autonomy-Forward" - SB 94 (2021) established progressive NIL foundation
NMAA Section 6.18.3 allows NIL without jeopardizing amateur status
Cannot prevent "prospective" athletes from hiring professional representation
SB 268 (2025) allocated millions to colleges - trickles down to high school education
2026 referenda emphasized stricter "No Marks" enforcement
Prohibited
Restrictions
What New Mexico prohibits
"No Affiliation" Clause (Rule 6.18.3.A.3.a) - no school/team/NMAA references
Uniform prohibition - school jerseys strictly forbidden in ads
No marks or logos - school and NMAA IP completely off-limits
No institutional "gifts" - informal benefits jeopardize status unless formal NIL contract
Vice bans: Tobacco/e-cigs/vaping, alcohol, cannabis, gambling/casinos, weapons minors cannot purchase
Compliance
How Framework Helps New Mexico
Our platform is built specifically for New Mexico's NIL requirements
NMAA Section 6.18.3 Compliance
Full alignment with "No Affiliation" requirements
Professional Representation
Agent/attorney tracking per SB 94 protections
$600 Federal Disclosure
Compliance reporting as state aligns with federal standards
Lobo/Aggie Pipeline
Tools for UNM/NMSU committed seniors under direct payment guidance
Ready to Navigate New Mexico NIL?
Framework provides the education, compliance, and management tools that New Mexico schools, families, and athletes need to succeed with NIL.